Launched under the eponymous 'Aiisha' label, her talent led her to produce an haute couture fashion show in collaboration with Swarovski and a high-end Pr't-a-Porter collection with NOKIA, who trusted her to showcase their latest handset in her new fashion line based on the PRISM 7900 collection. After showcasing at the Dubai Fashion Week, NOKIA invited Aiisha to participate in their Marrakech event as a pioneer reflecting technology on every day fashion.

In a whirlwind 2009, Aiisha has designed an exclusive handbag line for mapochette.com, the designer handbag rental website and has become the spokesperson of Hewlett Packard (HP) fashion products, laptops and notebooks. In a major publicity and media coup, was approached to be one of the few local designers to design dresses for the Paris Hilton press conference, held to promote the American celebrity's Dubai based reality show, seven of the dresses worn by the show's contestants were from Aiisha's new collection. Few days later, Paris Hilton handpicked one of Aiisha's design from her White Collection to wear to on a paparazzi followed night out in Lotus One, Dubai.

Late 2009, Aiisha and French based jewelry designer Victoria Casal combined to showcase a smart, classy and sophisticated fashion show, 'Love Affair', which took place on the Dubai Mall ice rink. This show also witnessed a collaboration with Manolo Blahnik and was stocked at Galleries Lafayette, which then collaborated with Aiisha on the Valentines collection and ongoing projects.

'Sweet Stuff Cup Cakes' have designed an exclusive Aiisha Cup Cake inspired by the award-winning designer, which were then available at their Jumeirah store for a limited four-week period.

Aiisha has appeared on the cover of Arabian Women twice. She has been selected, so far, 3 times as part of the Ahlan Hot 100. TV coverage included BBC World, MBC TV, Al Arabiya, Luxe TV, Dubai TV, Future TV and many more. Press included prints such as Harper's Bazaar, Marie Claire, U Magazine, Grazia, Ahlan, Zahrat Al Khaleej, Millionaire of the Middle East, Al Sada, Al Hasna, and all the national news papers as well as international blogs and online magazines.

Aiisha is a member of several prestigious organizations, such as the Association of Image Consultants International (AICI), and Margit Publications, a leading company in Fashion Trends and Colors Forecasting.